DFY Staff

About DFY Staff

At our core, we have one single goal - to increase our client’s sales with little to no work on their part. You’re busy enough.

Do You Know Why Your Customers Choose You?

Two marketing professors from the Berkeley School of Economics asked this question of more than 2,000 senior executives from around the world over a four-year period, surveying multiple industries. Specifically, they wanted to know what factors accounted for each company’s competitive success. For what reasons do customers choose them over their immediate competitors? Almost [...]

2.7 Seconds. That’s All You Have

I am literally writing this on the plane as I fly back to the frozen tundra I call home…Michigan. That’s one of the states where the polar vortex hit this week. My daughter sent me a cool video of throwing a glass of water in the air and it froze before hitting the ground. [...]

The 10 Things That Get You More New Customers

There is an old program on investing called "7 STEPS TO 7 FIGURES". In the program, the author makes this statement: “It’s not the stocks you pick that make you rich, it’s that you choose to invest in stocks.” This premise is correct for long-term, blue-chip stock investors. But it contains a much bigger ‘secret.’ [...]

By |January 25th, 2019|Uncategorized|Comments Off on The 10 Things That Get You More New Customers

What’s Your Findability Score?

Someone once wrote, “A good reputation is more valuable than money.” That bit of wisdom has been proven time and again. From small restaurants to big car companies, nothing can affect a business’s bottom line faster than a reputation gone sour. But many entrepreneurs forget that reputation can also play a big role in a [...]

What Your Best Customers Won’t Tell You

First email blog post of the year. Very exciting! Hope you had a great New Year. I just wanted to tell you I appreciate you and thanks for reading my weekly blog posts. This post is writing from your customers point of view. You know, the one who smiles and says everything is awesome [...]