It’s no secret that staffing is a concern right now, especially for restaurants. Some customers are more understanding of longer wait times for food, etc., but others are angry— and they are taking to review sites to let their anger out. Tearing your business apart without a care in the world. It’s not fair, it’s not good for your business, but unfortunately, that’s the world we live in right now.
The bottom line is, being aware of your reviews and managing them is a must for business owners right now. You need to know what people are saying about you, even your most loyal customs, and you need to connect with them so they know you’re listening. Best way to do this? Answer every review you receive- good, bad, and the ugly.
This week, one of our clients received a 1-star review on Facebook that was very discouraging. It was a shock because their customers are always raving about how good their food is. The review was left by someone who had been supporting this restaurant for many years. He was so disappointed with his recent visits that he even said he will not be back until they hire new staff… ouch.
Can you imagine how our client felt when they first read the review? How would you feel if someone said that about your business? Probably not very good.
Click the video below to watch this week’s edition of Mike’s Marketing Minutes to see what that review said and how we answered it.