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What’s the secret? Well, you’ll have to watch the video and find out.

But let me tell you what I’m talking about first. When I had my restaurants and catering company between 1984 and 2008. I had one catering contract that was worth a million dollars. It’s what started me in the marketing world. My friend Rory Fatt, a hugely successful restaurant marketing guru, gave me an opportunity to get up on stage at one of his events and sell a marketing kit for restaurant owners that wanted to learn catering.

The basis for that kit was my Million Dollar catering contract. And everyone I ever talk with about catering wants to know how I got that contract. The funny thing is it cost me less than $20 to get it.

If you care to learn how to add $1,000,000 to your revenue, you might want to watch the video, because I pull back the curtain and explain everything.

Video highlights:

00:45 The backstory. Good lesson, don’t do what I did.

01:23 Why owning a restaurant is so much harder.

02:29 The client.

02:26 The party.

03:46 How I got the contract.

Want to add a million-dollar catering business to your restaurant?

If you own a restaurant or catering company and are interested in building a massive revenue-generating catering machine, we accept a very limited number of clients to work with them to build catering empires.

If you’re interested to see if you qualify and want to grow your catering business bigger than you ever imagined, click the button below and pick a time. We can jump on a Zoom meeting to see if it’s a good fit.

Michael Thibault

Known as “The Done For You Marketing Guy for Restaurants.” International Speaker on Restaurant Marketing. Published contributing author of 4 Marketing Books. Industry expert on Google Searches and Review Sites. Recovering Independent Restaurant Owner and Caterer of over 21 years. And, all-around good guy.