The DFY Restaurant Profit Journal features today’s best strategies and techniques to get you more new customers and increase your sales. Browse and subscribe to become part of the DFY family and get what you need to create your dream restaurant.
Running a restaurant is incredibly demanding, and marketing often falls to the bottom of your priority list. But staying connected with your customers doesn't have to be complicated or time-consuming. I'm going to show you how to create...
Okay, I know what you're thinking. "Really? Email lists? I've got food to prep, staff to manage, and a million fires to put out (hopefully not literal ones in the kitchen)." Trust me, I hear you. The last thing any of us need is another...
Let me hit you with a surprising truth bomb: The #1 reason customers don't return to a restaurant isn't the food. It's not even those bathrooms you obsess over keeping spotless. And no, it's not your carefully curated playlist. It's the...
Let me tell you about a conversation I just had that honestly kept me up at night... I was chatting with a local restaurant owner (maybe you can relate?) who told me business was "ok" and "a little slow." When I asked what he was doing to...
Let's talk about the elephant in the dining room – raising your prices. I know, I know... just reading those words probably made your stomach do a little flip. Between soaring food costs, labor challenges, and inflation that won't quit,...
Let's face it, running a restaurant these days is about as easy as teaching a cat to swim. With new competitors popping up faster than food pics on Instagram, you need to nail four essential elements to keep your restaurant thriving. And...
Let me guess - you just checked your phone to see your latest Google Reviews, right? No? Well, I hate to break it to you, but while you're busy making sure the sauce is perfect and the servers are smiling, 94% of your potential customers...
Most restaurant owners (the successful ones) have a database for their restaurant guests. If you want to be successful, you have to know who your best guests are and market to them on a regular basis. This same technique and business...
In the fiercely competitive world of dining, restaurant owners must use innovative and proven ways to attract and retain customers. To increase their relationship value with their customers and stand above their competitors. One powerful,...
(The #1 Restaurant Promotion Of All Time) With the increase in competition for independent restaurant owners on a constant rise, restaurants are searching for new marketing strategies to draw in customers. It's time to dish out some...
