The DFY Restaurant Profit Journal
The DFY Restaurant Profit Journal features today's best strategies and techniques to get you more new customers and increase your sales. Browse and subscribe to become part of the DFY family and get what you need to create your dream restaurant.
Building Your Dream Team For Your Restaurant
Think back to when you were dating. You could probably write down the list of people you went out with, and in hindsight, list what you DIDN’T want in your next...
Are You A Discounter Or A Marketer?
Don't Give The House Away, You're Better Than That There's a big difference between marketing and discounting, and it's important to understand the difference if you...
The Definitive Guide To Making Restaurant Sales Using Email
Do your emails really get read? According to recent studies, the most likely answer is no. Only about 21% of all marketing emails are ever opened. That means that 79%...
Are You Rested, Relaxed, Happy, And Profitable Being A Restaurant Owner?
Really? Is it humanly possible for an independent operator, or is it only a pipe dream reserved for the giant corporate monsters? Say it can be so… It can, my friend,...
How To Keep Your Customers From Getting Menu Anxiety
Menu anxiety. It's a real thing. Menu anxiety affects over 30% of diners and is defined by distress when ordering a meal at a restaurant. If you have too many menu...
The 3 Secrets To Turning Any Restaurant Promotion Into A Sales Explosion
If I asked your service staff, "What is the one thing that I need to have here that I shouldn't miss?" do they have an answer? (and it can't be, "Everything is good...
The Top 3 Things That Piss Off Your Customers And How To Fix Them
You need to ask yourself two big questions at your restaurant to see how good you are… Can I get my customers to leave their homes, get off their comfy couches, drive...
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