Ah, social media—the Wild West of marketing. Where a single post can either catapult your business to fame or send it tumbling into the digital abyss. Having survived the trenches of social media warfare, I’ve seen enough facepalm moments to last a lifetime....
In the chaotic world of restaurant owners, it’s easy to fall into the trap of panic marketing. You got lots going on and sometimes marketing and increasing sales gets pushed to the bottom of your to-do list and never gets any attention. I know it can be frantic,...
In today’s world, you’ve got to be everywhere your new customers are looking for you. But how do you know where they’re searching for restaurants in your area? I’ll tell you… its GOOGLE! There are 5.9 Million Google searches per minute. Over...
You’re skimming through customer reviews, and there it is—a glaring one-star review. Your heart drops, your hands get clammy, and you think about calling a friend for support. But what if that dreaded review is actually a hidden asset? Let’s face it,...
Greece is a beautiful place. The scenery is amazing, the crystal-clear water, the picturesque mountain views from above. The friendliness of the people. And the food, oh the food! But the hospitality that we received at all the restaurants we visited was simply...