The Four Pillars of Restaurant Success
Let’s face it, running a restaurant these days is about as easy as teaching a cat to swim. With new competitors popping up faster than food pics on Instagram, you need to nail four essential elements to keep your restaurant thriving. And no, “hoping for...
The Secret to Keeping Your Best Restaurant Staff
In today’s competitive restaurant industry, where staff turnover rates hover around 75%, keeping your best employees isn’t just important—it’s critical to your success. According to the National Restaurant Association, the cost of replacing a single...
Coupon Cutters Are Killing Your Restaurant’s Profits
As a restaurant owner for over 26 years, and a restaurant marketer since 2008 I’ve seen countless establishments fall into the coupon trap. You know the routine – stuffing val-packs with two-for-one deals, filling coupon books with discounts, and watching...
Your Secret Weapon for Packed Tables Is In Your Google Reviews!
Let me guess – you just checked your phone to see your latest Google Reviews, right? No? Well, I hate to break it to you, but while you’re busy making sure the sauce is perfect and the servers are smiling, 94% of your potential customers are glued to their...
