I just got back from speaking at my friend and mentor, Bill Glazer’s, event for his new book launch, "Outrageous Marketing Campaigns" in San Diego this week. I wrote a chapter about one of the campaigns that we use here at DFY Marketing Systems. Bill wrote the book and put on a live event to [...]
Believe or not, 6 out of 10 consumers check Google reviews before any other review site. Or any other site for that matter. Yes, I know it’s like hearing a broken record, but Google is King, Queen, Rook, Knight, and Pawn - pretty much the whole game when it comes to online searches. Over 76%! [...]
Ok, if you have been reading my blogs for the past 2 years then you know how important reviews are to the success of your business in attracting new customers. No surprise there, I know you get it, so I won’t go on and on about how important reviews are to your sales. What [...]
This week I did an online presentation with Ryan Gromfin, “The Restaurant Boss”. Awesome guy, I love working with people who “get it”. Ryan not only gets how to control costs, but he also understands that you need to have a system to generate a steady flow of new customers for a business to [...]
