Don’t Do The #1 Restaurant Promotion Of All Time?

Don’t Do The #1 Restaurant Promotion Of All Time?

Sounds strange for me to say that, doesn’t it? Coming from a marketing guy. But if you qualify and all three of these reasons that I go over apply to you, then just skip it. But if just one of these reasons DOESN’T apply to you, then you might want to watch and take...
How To Use Word Of Mouth Advertising To Increase Sales

How To Use Word Of Mouth Advertising To Increase Sales

Word-of-mouth marketing is one of the most powerful forms of advertising. It’s organic, free, and more credible than any other form of advertising. When someone recommends a product or service to their friends or family, they put their reputation on the line. That’s...
Not Giving In To The “I” And “R” Words

Not Giving In To The “I” And “R” Words

It’s not easy owning a business right now. Staffing, supply chain issues, increased costs, and on top of that, the media trying to piledrive the “R” (recession) and “I” (inflation) down our throats. But as a business owner, you know the only economy that matters is...
4 Key Elements To Making Money With Your Marketing

4 Key Elements To Making Money With Your Marketing

Making money with your marketing can be formulaic if you know what key elements to include with any promotion you run. There are some very specific goals and things you need to do to make sure you’re not wasting your hard-earned money on marketing dogs. There’s...
Are You A CEO Or A Firefighter?

Are You A CEO Or A Firefighter?

How many fires did you put out today at your business? 5, 20, 100??? Being a business owner is tough sometimes; trying to figure out what you should spend your time focusing on that will have a big, positive impact. As an owner, you are pulled in so many different...