The First “S” Principal of Business Success
Running your own business ain’t easy. You know what I’m talking about, don’t you? Finding good staff. Dealing with crazy customers. Vendors that don’t deliver on their promises, trying to take advantage of you. All your competition clawing and...
The 3 S’s Of Restaurant Success
How would it feel to not “have” to be at your restaurant every day? What if you didn’t worry about what was happening when you weren’t there, knowing everything would run exactly as you would like? What if your sales steadily grew, with no...
The Search For The Perfect Restaurant
How do new customers find you, if you have a restaurant, auto repair shop, or retail store? Do you really know? Have you been through the process of your customer journey? It’s mind-blowing that 98.7% of your new customers do the same thing when searching for...
Tipping Culture: Is It Out Of Hand?
I was out to dinner with some friends the other night, and the subject of tipping came up. It was a heated debate, to say the least. It seems that everywhere now asks for a tip with the new tablet payment options. Everyone agreed that they had no issue with tipping...
Can You Get In Trouble For Using These Terms In Your Marketing?
Can you or can’t you? That’s the question. It would be really nice to capitalize on what everyone’s talking about right now in the U.S. That’s called slipstream marketing, and I am a big believer in using it to help turbo-charge your marketing...
