The DFY Restaurant Profit Journal features today’s best strategies and techniques to get you more new customers and increase your sales. Browse and subscribe to become part of the DFY family and get what you need to create your dream restaurant.
Most restaurant owners (the successful ones) have a database for their restaurant guests. If you want to be successful, you have to know who your best guests are and market to them on a regular basis. This same technique and business...
This week, I had the pleasure of interviewing one of our most successful multi-unit restaurant owners and it was amazing! I mean, running a single restaurant is no easy feat, but owning and managing six successful locations, including one...
If you want to be the first on your clients call list when they need a caterer for this Holiday Season and beyond you must reach “Top of Mind Awareness.” TOMA is almost a Zen experience for marketing in business. You need to create Top of...
Are you an independent restaurant owner looking to make more money? That's a rhetorical question. Who doesn't want to make more money? Here's the best part. You already have all the resources you need; you only need to find a way to...
A million-dollar catering job? Yep, one job for a million bucks that lasted for 1 week. It was for Chrysler for the auto-show in Detroit, MI where my company was based. I had two restaurants at the time and how I came to acquire the contract for this mega-catering...
That is the question. Especially this time of year. So, did you jump in and try some catering this year for the holidays? Or are you a seasoned caterer that’s busier than a senior elf at Santa's workshop since you found out you’re selling on Amazon this year? Either...
