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Harnessing The Power Of Your Reviews
You’re skimming through customer reviews, and there it is—a glaring one-star review. Your heart drops, your hands get clammy, and you think about calling a friend for support. But what if that dreaded review is actually a hidden asset? Let’s face it,...
How Negative Reviews Can Actually Increase Your Sales
Negative reviews and how you handle customer complaints might be the secret weapon to improving your business. In a perfect world, you would never get complaints or negative reviews, but the occasional one is inevitable in this age of the internet and social media. If...
Hospitality Or Service…Which One Does Your Staff Need To Know?
Well, which is it, Hospitality or Service? As the owner, you need to know and be prepared to explain the difference to help train your staff. As the restaurant owner, you aim to provide your guests with a memorable dining experience and then market the sh** out of it....
Should You Pay Yelp To Advertise Your Restaurant?
I get this question A LOT. Because of our review management program for restaurant owners, we are frequently asked if paying to advertise on Yelp is a good thing. Does it bring in new customers and generate a positive cash flow? And the big question…, what happens if...