We’re all busy during the holidays. Especially if you own a restaurant. But how do captalize on this wonderful and highly profitable time of year? Most restaurants are busy on the weekends. Some are busy on Wednesday and Thursday but few are busy on Monday and...
That is the question. Especially this time of year. So, did you jump in and try some catering this year for the holidays? Or are you a seasoned caterer that’s busier than a senior elf at Santa’s workshop since you found out you’re selling on Amazon this year?...
Watch this week’s Mike’s Marketing Minutes video to see a money-making promotion that works so well it would shiver the timbers of even the nastiest pirate. And me on a beach in front of a bunch of people staring at me because I’m dressed as a pirate using a child’s...
It’s the holiday shopping season – when the stores are filled with shoppers, and everyone is scrambling to get their hands on some great deals. You don’t have to sell Cabbage Patch Dolls (they caused a frenzy as the hot ticket in 1983), Nintendos (a staggering 7...
I know you’re busy. We all get focused on the “grind” of running our businesses on a daily basis. You know what I mean… employees don’t show up, suppliers don’t deliver, and customers and clients always have issues. We don’t pay enough attention to the strategic...
Have a plan for the holidays to market your restaurant? Don’t wait till December 1st, it’s too late by then. Panic marketing isn’t good for you, your staff, or your register. Take a minute and plan the next few months to ensure you are going to bring in...