Would you work for your employees? That’s a scary thought. But that’s not what I’m talking about. I went to a restaurant in MN a few weeks ago when I was doing a seminar for some high-level restaurant owners that is employee-owned. Very interesting. Why would they do...
Are you burnt out from working too hard in your restaurant and still not making the money your hard work deserves? Too many hours in the kitchen or on the floor? Feel like you are ALWAYS at the restaurant and missing the things that you would rather be doing with your...
Artificial Intelligence (AI) has been getting a lot of attention in recent months. From robots delivering food in restaurants and website chatbots to Hollywood writers striking for fear their jobs will end due to ChatGPT. But how does AI impact independently owned...
WARNING- DON’T DO IT! I know you want to do it, and it’s hard not to do it, but just don’t do it. What am I talking about? Giving that new sales rep or digital marketing guru thousands of dollars of your hard-earned money in exchange for giving away...
In the restaurant business, you hire employees a lot – and finding and keeping the right people takes time andeffort. You don’t want to repeat the process more than you have to. A detailed (but not complicated) employee manual makes training easier, sets...
So many restaurants completely forget about these highly effective and FREE marketing strategies and techniques that just work because they’re blinded by the next shiny, digital marketing doo hickey thingy that claims to get you 7500 new customers for $67. Oh, if I...